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	<title>Asset Defenses &#187; ABCs of Business</title>
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	<link>http://assetdefenses.com/twoway</link>
	<description>Personal Asset Protection Strategies for Small Business Owners...</description>
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		<title>&#8220;L&#8221; is for Lawyer</title>
		<link>http://assetdefenses.com/twoway/l-is-for-lawyer/</link>
		<comments>http://assetdefenses.com/twoway/l-is-for-lawyer/#comments</comments>
		<pubDate>Thu, 09 Apr 2009 10:57:08 +0000</pubDate>
		<dc:creator>Rob Northrup</dc:creator>
				<category><![CDATA[ABCs of Business]]></category>

		<guid isPermaLink="false">http://assetdefenses.com/twoway/?p=387</guid>
		<description><![CDATA[
There are many factors to consider when choosing an attorney.  As a small business owner, you need to have the best possible advice on legal/security matters.
(Note: &#8220;Small business&#8221; does not mean small in revenue or profitability&#8211; that&#8217;s yet another future Blog post- &#8220;Why &#8220;Small Business” Isn&#8217;t a Putdown&#8230;)

Your Professional Team
It is better to have these relationships established [...]]]></description>
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		<slash:comments>19</slash:comments>
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		<item>
		<title>&#8220;K&#8221; is for Karma</title>
		<link>http://assetdefenses.com/twoway/k-is-for-karma/</link>
		<comments>http://assetdefenses.com/twoway/k-is-for-karma/#comments</comments>
		<pubDate>Mon, 06 Apr 2009 12:11:32 +0000</pubDate>
		<dc:creator>Rob Northrup</dc:creator>
				<category><![CDATA[ABCs of Business]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Karma]]></category>

		<guid isPermaLink="false">http://assetdefenses.com/twoway/?p=373</guid>
		<description><![CDATA[Picking up on the &#8220;ABCs of Business&#8221; series I started last year,
I got stuck on &#8220;K&#8221; because I couldn’t think of a great K word I wanted to discuss in the context of small business.  
I thought of “K is for Kids” and how they should be incorporated into your business and taught the basic principles.  I [...]]]></description>
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		<slash:comments>21</slash:comments>
		</item>
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		<title>“J” is for Job…</title>
		<link>http://assetdefenses.com/twoway/%e2%80%9cj%e2%80%9d-is-for-job%e2%80%a6/</link>
		<comments>http://assetdefenses.com/twoway/%e2%80%9cj%e2%80%9d-is-for-job%e2%80%a6/#comments</comments>
		<pubDate>Fri, 09 Jan 2009 19:12:09 +0000</pubDate>
		<dc:creator>Rob Northrup</dc:creator>
				<category><![CDATA[ABCs of Business]]></category>
		<category><![CDATA[Business Startup]]></category>

		<guid isPermaLink="false">http://assetdefenses.com/twoway/?p=319</guid>
		<description><![CDATA[I hope you all are doing great today, and the year is getting off to a fantastic start.
(If not, what are you doing to change tomorrow?)

 
In Michael Gerber’s classic book “The E-Myth Revisited” (if you haven’t read it, you are in for a treat), he asks the simple question… Do you have a Business or [...]]]></description>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>&#8220;I&#8221; is for Insurance</title>
		<link>http://assetdefenses.com/twoway/i-is-for-insurance/</link>
		<comments>http://assetdefenses.com/twoway/i-is-for-insurance/#comments</comments>
		<pubDate>Thu, 08 Jan 2009 17:19:35 +0000</pubDate>
		<dc:creator>Rob Northrup</dc:creator>
				<category><![CDATA[ABCs of Business]]></category>
		<category><![CDATA[insurance]]></category>

		<guid isPermaLink="false">http://assetdefenses.com/twoway/?p=317</guid>
		<description><![CDATA[Insurance is something that most people consider extremely boring.  Policies, coverage, riders, exclusions, blah, blah, blah&#8230;
 
Until an accident or other event occurs… 
 
and then we dive into the small print of our policy with gusto.    
 
First off, what is insurance?  In the big picture, we are trying to protect ourselves from a reasonably low-probability event [...]]]></description>
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		<slash:comments>21</slash:comments>
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		<title>&#8220;H&#8221; is for Habits</title>
		<link>http://assetdefenses.com/twoway/h-is-for-habits/</link>
		<comments>http://assetdefenses.com/twoway/h-is-for-habits/#comments</comments>
		<pubDate>Thu, 08 Jan 2009 01:43:26 +0000</pubDate>
		<dc:creator>Rob Northrup</dc:creator>
				<category><![CDATA[ABCs of Business]]></category>
		<category><![CDATA[Productivity]]></category>

		<guid isPermaLink="false">http://assetdefenses.com/twoway/?p=315</guid>
		<description><![CDATA[
“H” is for Habits…
 
In my experience, Habits are one of the keys to business and personal success.  They can be difficult to get started, and they can be very easy to stop.  
 
Take this blog, for instance.  I was in the habit of doing it just about every day for several months, and it was [...]]]></description>
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		<slash:comments>8</slash:comments>
		</item>
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		<title>&#8220;G&#8221; is for Google Alerts&#8230;</title>
		<link>http://assetdefenses.com/twoway/g-is-for-google-alerts/</link>
		<comments>http://assetdefenses.com/twoway/g-is-for-google-alerts/#comments</comments>
		<pubDate>Sun, 07 Dec 2008 15:47:36 +0000</pubDate>
		<dc:creator>Rob Northrup</dc:creator>
				<category><![CDATA[ABCs of Business]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Google Alerts]]></category>
		<category><![CDATA[Productivity Tools]]></category>

		<guid isPermaLink="false">http://assetdefenses.com/twoway/?p=308</guid>
		<description><![CDATA[First, a reminder… Don’t forget to organize all your “G” files today (as described in the Alphabet Strategy post a few days ago).   Now on to our next letter…
 
Dec 7.  “G” is for Google Alerts…

Google Alerts is an amazing Free Tool that uses the power of the Google search engine to watch 24/7 for information [...]]]></description>
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		<slash:comments>19</slash:comments>
		</item>
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		<title>&#8220;F&#8221; is for Family</title>
		<link>http://assetdefenses.com/twoway/f-is-for-family/</link>
		<comments>http://assetdefenses.com/twoway/f-is-for-family/#comments</comments>
		<pubDate>Sat, 06 Dec 2008 15:16:10 +0000</pubDate>
		<dc:creator>Rob Northrup</dc:creator>
				<category><![CDATA[ABCs of Business]]></category>
		<category><![CDATA[balance]]></category>
		<category><![CDATA[family]]></category>

		<guid isPermaLink="false">http://assetdefenses.com/twoway/?p=302</guid>
		<description><![CDATA[First, a reminder… Don’t forget to organize all your “ F” files today (as described in the Alphabet Strategy post a few days ago).   Now on to our next letter in the ABCs of Business…
 
Dec 6.  “F” is for Family (and Friends)
 
As we work in our businesses, one of the greatest challenges for many of us [...]]]></description>
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		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>&#8220;E&#8221; is for E-Mail</title>
		<link>http://assetdefenses.com/twoway/e-is-for-e-mail/</link>
		<comments>http://assetdefenses.com/twoway/e-is-for-e-mail/#comments</comments>
		<pubDate>Fri, 05 Dec 2008 21:35:38 +0000</pubDate>
		<dc:creator>Rob Northrup</dc:creator>
				<category><![CDATA[ABCs of Business]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[E-Mail]]></category>
		<category><![CDATA[Productivity Tools]]></category>

		<guid isPermaLink="false">http://assetdefenses.com/twoway/?p=300</guid>
		<description><![CDATA[ 
First, a reminder… Don’t forget to organize all your “E” files today (as described in the Alphabet Strategy post a few days ago).   Now on to our next letter…
 
Dec 5.  “E” is for E-Mail
 
E-Mail (or electronic mail) is both a blessing and a curse.  It is a fast, free way to send even large amounts [...]]]></description>
		<wfw:commentRss>http://assetdefenses.com/twoway/e-is-for-e-mail/feed/</wfw:commentRss>
		<slash:comments>11</slash:comments>
		</item>
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		<title>&#8220;D&#8221; is for Desk</title>
		<link>http://assetdefenses.com/twoway/d-is-for-desk/</link>
		<comments>http://assetdefenses.com/twoway/d-is-for-desk/#comments</comments>
		<pubDate>Thu, 04 Dec 2008 21:18:14 +0000</pubDate>
		<dc:creator>Rob Northrup</dc:creator>
				<category><![CDATA[ABCs of Business]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Desk]]></category>

		<guid isPermaLink="false">http://assetdefenses.com/twoway/?p=296</guid>
		<description><![CDATA[First, a reminder… Don’t forget to organize all your “D” files today (as described in the Alphabet Strategy post a few days ago).   Now on to our next letter…
 
Dec 4.  “D” is for Desk
 
Your desk (or work area) can be a critical factor in how productive you are.  And getting 10, 50% or 100% more [...]]]></description>
		<wfw:commentRss>http://assetdefenses.com/twoway/d-is-for-desk/feed/</wfw:commentRss>
		<slash:comments>20</slash:comments>
		</item>
		<item>
		<title>&#8220;C&#8221; is for Cashflow</title>
		<link>http://assetdefenses.com/twoway/c-is-for-cashflow/</link>
		<comments>http://assetdefenses.com/twoway/c-is-for-cashflow/#comments</comments>
		<pubDate>Wed, 03 Dec 2008 13:18:24 +0000</pubDate>
		<dc:creator>Rob Northrup</dc:creator>
				<category><![CDATA[ABCs of Business]]></category>
		<category><![CDATA[Financial Topics]]></category>
		<category><![CDATA[business finances]]></category>
		<category><![CDATA[Cashflow]]></category>

		<guid isPermaLink="false">http://assetdefenses.com/twoway/?p=290</guid>
		<description><![CDATA[First, a reminder… Don’t forget to organize all your “C” files today (as described in the Alphabet Strategy post a few days ago).   Now on to our next letter…
 
Dec 3.  “C” is for Cashflow
 
In any business Cash is King… the cause of most business failures is running out of cash.
 
For big companies that have large [...]]]></description>
		<wfw:commentRss>http://assetdefenses.com/twoway/c-is-for-cashflow/feed/</wfw:commentRss>
		<slash:comments>15</slash:comments>
		</item>
		<item>
		<title>&#8220;B&#8221; is for Backup</title>
		<link>http://assetdefenses.com/twoway/b-is-for-backup/</link>
		<comments>http://assetdefenses.com/twoway/b-is-for-backup/#comments</comments>
		<pubDate>Tue, 02 Dec 2008 13:28:52 +0000</pubDate>
		<dc:creator>Rob Northrup</dc:creator>
				<category><![CDATA[ABCs of Business]]></category>
		<category><![CDATA[Computer backup]]></category>
		<category><![CDATA[Productivity Tools]]></category>

		<guid isPermaLink="false">http://assetdefenses.com/twoway/?p=284</guid>
		<description><![CDATA[First, a reminder… Don’t forget to organize all your “B” files today (as described in the Alphabet Strategy post a few days ago).   Now on to our next letter…
 
Dec 2.  “B” is for Backup
 
In most businesses today, there are so many files on our computers that represent hundreds or even thousands of hours of effort.  [...]]]></description>
		<wfw:commentRss>http://assetdefenses.com/twoway/b-is-for-backup/feed/</wfw:commentRss>
		<slash:comments>22</slash:comments>
		</item>
		<item>
		<title>&#8220;A&#8221; is for Attitude (The ABC&#8217;s of Business)</title>
		<link>http://assetdefenses.com/twoway/a-is-for-attitude-the-abcs-of-business/</link>
		<comments>http://assetdefenses.com/twoway/a-is-for-attitude-the-abcs-of-business/#comments</comments>
		<pubDate>Mon, 01 Dec 2008 15:51:04 +0000</pubDate>
		<dc:creator>Rob Northrup</dc:creator>
				<category><![CDATA[ABCs of Business]]></category>
		<category><![CDATA[Personal Development]]></category>
		<category><![CDATA[Attitude]]></category>
		<category><![CDATA[small business]]></category>

		<guid isPermaLink="false">http://assetdefenses.com/twoway/?p=282</guid>
		<description><![CDATA[

First off, December is upon us.  Did you remember our Alphabet Strategy post yesterday?  
 
Have you organized all your “A” files today?   Make sure to get this done before you go to bed tonight… Paper files, email folders, and any account management software entries…
 
In keeping with this alphabet theme, for the next 26 days I [...]]]></description>
		<wfw:commentRss>http://assetdefenses.com/twoway/a-is-for-attitude-the-abcs-of-business/feed/</wfw:commentRss>
		<slash:comments>13</slash:comments>
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